A brand owners take seriously, and meetings with those owners in the ZIP codes you choose.
Juan: you told us the truth on September 29. This is the low season, you are handing the operation to someone new, and you cannot carry a fixed monthly cost while you do it. So DealTunnel charges no monthly fee in this quote. You pay once for the brand. DealTunnel charges nothing to run the cycles of owner meetings: you only cover the tools each cycle uses, at cost, month by month while it runs. DealTunnel earns when an owner signs with TwoPros and stays. No fixed monthly fee from DealTunnel. The commission only exists when an owner signs and stays.
The brand is a separate piece of work and stands on its own: you can take it with or without the meetings. DealTunnel's work on each cycle of owner meetings carries no fee. The tools the cycle runs on (data credits, enrichment, AI, call minutes and phone numbers) are paid by TwoPros at cost, estimated at about $1,000 per cycle and varying with the size of the list. The commission is paid once per property, and only after the owner has been with TwoPros for a full month. If an owner leaves before that, you owe nothing for that property.
An owner decides in seconds whether a company is worth a meeting, the same way they judge a person. Today TwoPros uses one look on its website and at least five different visual styles on Instagram, so the owner meets a different company in each place. The brand fixes that first, so every letter and every meeting that follows lands on a company that looks as serious as it is.
It is built on two symbols: the diamond is the owner's property, and the palm is Florida. We take the brand steps out of the DealTunnel process (the brand offer and the umbrella campaign) and deliver them on their own, verbal and visual, in three working sessions. Below is a first look at where it is heading. The full system is designed with you, starting at session 1.
| # | Deliverable | What TwoPros receives | Price |
|---|---|---|---|
| 01 | Brand diagnosis | A read of how TwoPros shows up today on its website and Instagram, set against leading short-term rental brands, with what to keep, what to drop and why. | Included |
| 02 | Umbrella campaign | The verbal base of the brand: platform, Big Idea, key messages for the owner, a campaign manifesto and a tone of voice guide. Every future ad, postcard and post draws from it. | Included |
| 03 | Logo suite | The palm and diamond symbol, with horizontal, vertical and monogram versions and a favicon, in positive and negative, delivered as vector files. | Included |
| 04 | Color and typography | One accent color over a set of neutrals, with every pairing checked for accessible contrast, and two license-free typefaces with their rules of use. | Included |
| 05 | Key visuals | The art direction for the campaign: five key visual compositions, each with the brief a photographer or an image generator can execute without guessing. | Included |
| 06 | Templates | An owner-facing page design for the website, a direct mail postcard, one Instagram system and a business card. | Included |
| 07 | Brandbook | The whole system in one navigable brandbook, in light and dark, with the design tokens a developer needs to build with it. | Included |
| Total | Verbal and visual brand system, delivered in three sessions. | $600 |
| # | Session | What is decided | When |
|---|---|---|---|
| 1 | Brief | The owner TwoPros wants to win, what TwoPros promises them, and the numbers the brand can stand behind. We leave with the brief signed. | Week 1 |
| 2 | Creative concept, key visual and key messages | The Big Idea, the key messages and the key visual, shown on real pieces. TwoPros approves the direction or asks for adjustments. | Week 2 |
| 3 | Final handover | The complete system with the adjustments from session 2, walked through piece by piece, and the handover package with every file. | Week 3 |
Each session is 60 minutes, online. One round of adjustments between sessions 2 and 3 is included. On payment, every file and every right in the brand belongs to TwoPros.
A cycle is a letter, a call and a second letter to the owners in your ZIP codes, about ninety days end to end, which is the shortest run that shows whether the meetings turn into signed properties. DealTunnel does the work of the cycle without a fee; you pay only the tools as the cycle uses them. There is no monthly fee from DealTunnel while it runs, and the cycle can be launched with or without the brand.
| # | Deliverable | What TwoPros receives | Price |
|---|---|---|---|
| 00 | Revenue Audit | Unchanged from what we discussed: the full audit of the market, the competitors and the offer, delivered in this same hub format, at no cost. | $0 |
| 01 | Owner list by ZIP code | The owners in the ZIP codes you choose (Midtown, Edgewater, Wynwood, Brickell, or others), built from Florida's public tax roll and corporate filings and resolved to a named person with a mailing address. The list belongs to TwoPros. | $0 |
| 02 | Contact and follow-up | A letter to the owner's address of record first, then the call, then a second letter. Every call opens by stating that it is an AI agent and that the call is recorded. Every message is approved by TwoPros before it goes out. | $0 |
| 03 | Qualification and booking | José qualifies each owner before the meeting and books it into your calendar, at the place and time you prefer, with a short brief on the owner and the property. | $0 |
| 04 | Technology for the cycle | The tools the cycle runs on: Clay credits for search and enrichment, AI, call minutes and phone numbers. TwoPros pays for them at cost. Clay runs on an account in TwoPros' name, paid directly by TwoPros and operated by DealTunnel; AI, minutes and phone numbers are bought through DealTunnel and billed at cost. Estimated at about $1,000 per cycle; the final amount depends on how many owners are on the list. | At cost, ~$1,000 |
| 05 | Reporting | Meetings booked, held and closed, each traced back to the ZIP code and the piece that reached the owner. Every number with its denominator. | $0 |
| DealTunnel fee | For one cycle, launched and run end to end. | $0 | |
| Cash per cycle | Only the tools in line 04, at cost, plus printing and postage. | ~$1,000 |
Prices are in US dollars and exclude any applicable tax. The owner list comes from public state records, so there is no data license to buy; the Clay credits used to search and enrich it are part of the tools in line 04. Printing and postage are passed through at cost and quoted per mailing before you approve it. The tools in line 04 are estimated per cycle from the size of the list, and you approve the estimate before the cycle starts, with an advance equal to one month of it (block 05). Phone numbers are rented by the month while the cycle runs, so they are part of that estimate.
The commission is $2,000 per property, charged once. It is earned when the owner has signed a management agreement with TwoPros and has completed one full month under it. If the owner leaves before the end of that first month, there is no commission for that property.
What countsA property counts when the owner's first contact with TwoPros came from a meeting DealTunnel booked. Owners who were already talking to TwoPros before we start do not count, and that list is shared before the first letter goes out, so there is nothing to argue about later.
When it is paidIt is invoiced after the owner's first full month under management, payable within fifteen days. By then the owner has shown they are staying, so you do not pay for an owner who leaves in the first month.
| TwoPros provides | DealTunnel provides | Passed through at cost |
|---|---|---|
| Juan in the three brand sessions. The ZIP codes. Your calendar and availability for meetings. Approval of messages before they go out. The management agreements of each property that counts, so the commission can be reconciled. | Everything in blocks 01 and 02: the brand, the audit, the owner list, contact and follow-up, qualification, booking, setting up and operating the tools, and reporting. | The cycle's tools: Clay credits for search and enrichment, AI, call minutes and phone numbers, about $1,000 per cycle depending on list size. Clay is billed to an account in TwoPros' name; AI, minutes and phone numbers are bought through DealTunnel and billed at cost. Printing and postage for each mailing, quoted before it is approved. Photography of your units, if you want your own photos in the brand. Ad spend, only if TwoPros decides to add it, paid to the platform. |
The brand is paid in full before session 1. There is no fee for the cycle. The tools estimate is approved before the first letter goes out; Clay is paid directly from TwoPros' account. When you approve the estimate, before the first letter goes out, TwoPros pays an advance equal to one month of the estimated AI, minutes and phone numbers. Every month of the cycle, those tools are invoiced at their actual cost, payable within fifteen days. The advance is held as a deposit and applied to the last invoice of the cycle; if it is larger than that invoice, the difference is refunded to TwoPros when the cycle closes. Commissions are invoiced as described in block 03. There is no monthly fee and no minimum term: when a cycle ends, you decide whether to launch the next one.
What is not includedClosing is yours. DealTunnel books the meeting and prepares you for it, but it does not negotiate on your behalf and it does not manage properties. It does not include building the website, trademark registration, legal advice, or a Florida chapter 475 filing if one turns out to be needed. The cycle's tools, photography, printing and postage are not part of the fees: they are paid by TwoPros at cost, as block 04 says.
ValidityThis quote is valid through October 20, 2026. Starting by then gives the brand three weeks and still puts the first letters out before the high season starts in mid December.
Who you are contracting withDealTunnel is the trade name of Nicolás Calderón. José Millán, DealTunnel co-founder, works the account with you in Miami.
| 01 | Approve this quote | Reply to the email, and the invoice for the brand goes out the same day. |
| 02 | Brand session 1 | The brief, sixty minutes, once the brand is paid. |
| 03 | Your ZIP codes | The areas where you want to meet owners, so the list is ready when the brand is. |
| José Millán | Co-founder · Strategy and meeting generation |
| Nicolás Calderón | Co-founder · Brand, web design and B2B digital presence |